Community Guidelines & Terms of Use

Hello Gorgeous!

Welcome to ipsy Open Studios (“ipsyOS”), a division of Personalized Beauty Discovery, Inc. (“ipsy”). This is your community and we want you to flourish in it. We don’t have a lot of rules (let’s just call them guidelines), but we do think everyone should be on the same page if we’re going to get along.

ipsyOS accepted Members are not employees of ipsyOS or ipsy. ipsyOS approves its Members using lots of different criteria that are not the same as the criteria used to select employees; your online persona, your geographic area, your content following and other factors may be considered. What is important is we believe your presence here contributes to the creative balance and diverse community we think makes for a vibrant and unique online environment. No singular criteria captures our selection process, and the criteria changes on an ongoing basis. We can’t take everyone, and we may rotate people out to spice things up. If this happens to you, we hope you understand it’s because we’re continually changing the environment. You can always apply again.

ipsy’s goal in creating ipsyOS is to create a community of beauty creators who can learn about new products and events to grow their channels and careers, have special access to influential people in the beauty community, including one-on-one time with Michelle Phan and our other most successful ipsy influencers, and gain insights and input from the best in the business. As a Member, you also have direct access to our studio in the Los Angeles area, where you can reserve studio time to create professional quality videos.

In addition to the amazing resources you’ll find at ipsyOS, we will do our best to introduce you to the best beauty trends, products, people and events we can find. That means, from time to time, you may receive invitations to attend special event in your area, to receive special products, to participate in online events, or to create special videos. Heck, we might even ask your opinion by sending you a survey. We hope you’ll take advantage of as many of these services as you have time for, and that you’ll tell us how you liked them.

Because you are not an employee of ipsy, you are never required to engage in any of these special activities and when you do so, you are responsible for any consequences of attending events or receiving products. What we’re saying is ipsy is not liable to you if the event you attend, the product you receive or review, or the activity you engage is isn’t what you thought it would be, or you expend resources in order to attend the event, or you are injured as a result. We won’t pay your way, reimburse you, or give you any money to participate. It’s all at your own risk.

If you do decide to take advantage of special events and meetings, in some cases, we may require you to sign special releases. These are legal releases our lawyers require, and if you are not comfortable signing them, it is likely we cannot let you partake in the event or activity. If your original ipsyOS application shows you’re under the age of 18, we may ask you to get your parent or guardian’s permission. Thanks for your understanding.

Our simple philosophy is this: we want to help you be fabulous. In return, we ask that you continue to be the bright star you have shown yourself to be. ipsy doesn’t require you to say nice things about us or the products we may send you from time to time. What we ask is that you give truthful and thoughtful evaluations of the products you receive, honest assessments of the events you attend, and well-reasoned accounts of the experiences you have as an ipsyOS Member.

Naturally, we love it when you sing our praises, write glowingly about our events, and promote the products you receive, but it’s far more important to us that your feedback is genuine, so we’ll never tell you what to say or when to say it. If we provide products or event access to you, then you do decide to write about or videotape the product or event, please mention that you’ve received the product or event access from ipsy because you are an ipsyOS Member.

You were chosen to be an ipsyOS Member, and that means we think you have great instincts, but just as a reminder, please exercise decorum within our site and use the information we provide you responsibly. For instance, we want you use the resources we have liberally; just re Member not to claim them as your own property. You have our permission to use them, but we still own them.

Let’s all get along. If you learn about other Members through our resources who have a different perspective than yours, please don’t make personal attacks on them through your public social media outlets. And finally – and this probably goes without saying – we ask that you don’t associate our good name with things that would tarnish the goodwill we’ve worked hard to create in the beauty community. For instance (and this is a partial list), please don’t associate us with pornography, illicit drug use, or violence. We’re all about beauty and we’d like to keep it that way. We’d hate to ask you to leave, but if we find that you are doing things that we consider objectionable, we’ll have to terminate your access to ipsyOS.

If you no longer wish to be a Member, just tell us, by sending an email to us at We will remove you from our list of Members promptly.


We collect the following personal information from you on the site (the “Site):

  • Your first and last legal name
  • Your date of birth
  • Your email address
  • Your telephone number
  • Your mailing address

Why we collect this information: We collect this information from you for the purpose of assessing your application to become a Member. For example, we ask you for your real name to verify your identity, to review your activity on social media channels and to avoid confusing your real name with your stage name. We ask for your birthdate to confirm you are either 18 or older or between 13 and 17 years old. You may not apply to be a Beauty Creator unless you are 13 or older. If you are between 13 and 17, then you must obtain the consent of your parent or guardian to complete the application process.

What we do with this information: We use this information to communicate with you regarding the status of your application. If you become an accepted Member then we also use this information to allow you to benefit from ipsyOS. For example, if you are invited to become a Member:

  • We will contact you by email or by telephone with this good news,
  • We will send you emails with regular updates about the benefits of the ipsyOS program,
  • We may mail beauty products and event tickets to your address and
  • We will permit you to book studio time online at our Santa Monica, California location using your email address.

How we disclose this information: We do not sell, rent, trade, license, or otherwise disclose your personal information to third parties except in these limited circumstances:

  • If you give us permission to use your legal name to announce you are a Member on the Site, on or on ipsy’s social media channels,
  • If the disclosure is required by law or to protect ipsy or the public (you can read more about this at ipsy’s Privacy Policy located at or
  • If the disclosures is for an ipsy business transaction or insolvency (you can read more about this at ipsy’s Privacy Policy located at

How long we store this information: We retain your information to keep track of your application, regardless of whether you become or remain a Member.

ipsyOS committed to supporting and protecting it’s members and staff. We draw lines around a few narrowly defined but deeply important categories of content and behavior that jeopardize our users, threaten our infrastructure, and damage our community.
Behavior that is not permitted includes but is not limited to:
Malicious speech regarding topics of gender, race, sexual orientation, religion, disability, age, or ethnic origin.
Harm to other members by means of bullying or posting violent content. 
Promotions or glorification of self inflicted harm. 
Plagiarism or stealing of other’s creative works. Copyright or trademark infringement. Reposting is permitted with proper tags and owner explicit permission. 
Spamming or fraudulent links.
Threatening anyone in the ipsyOS community and/or associated with ipsyOS or ipsy. 

Giveaways: Official Rules for Contests and Sweepstakes

Every month ipsy runs contests, based on a combination of skill and chance, for ipsters to win beauty products. These contests are called “ipsy Giveaways” and “Guru Giveaways” (together “Giveaways”).We advertise our Giveaways through various means, depending upon the type of Giveaway and the channels we ;use. You can find out about them on,, or through ipsy’s social media channels, which include YouTube, Instagram, Snapchat, Facebook, Vine, Vimeo, and others.

Terms for Giveaways. Your participation in any Giveaway is subject to and governed by the official rules set forth here, along with any guidelines governing the social media additional terms (“Additional Terms”) outlined in the specific Giveaway listed on (the “Specific Giveaway”). If you are a Open Studios member, you may also find additional promotion guidelines on If there is a conflict between these official rules and the Additional Terms outlined in the Specific Giveaway, the Additional Terms will govern.

Social Media Disclosure. All Giveaways also follow the guidelines of the social media channel on which the Giveaway is promoted. Giveaways are in no way sponsored, endorsed or administered by, or associated with the social media channel you use to learn about or enter the Giveaway. Entrants are providing their information to ipsy and not to the social media channel, during the entry process. The information entrants provide will be used for administering the specific Giveaway and/or for marketing purposes in accordance with these Terms of Use and with ipsy’s privacy policy, located at

No purchase necessary to enter or win a sweepstakes offered by ipsy. In some cases, purchase may be necessary for entering contests. You can find information regarding whether purchase is necessary for a contest by checking the Additional Terms for the Specific Giveaway.

Eligibility Unless otherwise noted in the Additional Terms for the Specific Giveaway, ipsy Giveaways are open to legal residents of the 50 United States and Canada (excluding the Province of Quebec), who are the age of majority in their jurisdiction (“Entrants”). Sweepstakes supervisors and members of their immediate families, are not eligible to participate or win. The Sweepstakes is subject to all applicable federal, state and local laws, rules and regulations. Void where prohibited.

Sponsor Unless otherwise outlined in the Specific Giveaway, the Sponsor of the Giveaway is Personalized Beauty Discovery, Inc. (d/b/a/ ipsy) 201 Baldwin Ave. 2nd Floor, San Mateo, CA 94401 (“Sponsor” or “ipsy”).

Sweepstakes Period. The Sweepstakes begins and ends on the time and date outlined in the Specific Giveaway, according to Sponsor’s internal time clock. All times are listed in California time, whether Pacific Daylight or Pacific Standard Time.

Only one entry per natural person per Giveaway. Unless otherwise noted in the Specific Giveaway, you may only enter one time. Multiple entries for sweepstakes will not increase your chances of winning (you will still only receive one entry). If you enter more than once in a contest, only your last eligible entry will be counted.

You may enter as many current Giveaways as you are otherwise qualified to enter. In any given year, if your winnings exceed $600, you winnings may be considered by the IRS a taxable event, and ipsy may be required to issue you a tax form 1099.

How to Enter. Follow the instructions contained in the Specific Giveaway to enter. In some cases, you may be asked to enter through a social media channel. In that case, you must have an account on that social media channel. All social media channels ipsy uses to launch Giveaways are free to join and ipsy makes commercially reasonable efforts to make sure Giveaways follow the guidelines set forth by the social media channel for promotions of that nature. In all cases where you are required to place hashtags on the entry, all hashtags must be included or your entry will not be eligible for the Specific Giveaway.

In the event the Specific Giveaway is a sweepstakes and the sweepstakes requires you to upload a photograph of yourself or show an image of yourself, you may upload any image that includes the requisite hashtags (so that we can find it), and you will be entered in the Specific Giveaway.

If the Specific Giveaway is a contest, you will be provided the judging criteria on which your entry will be judged.

Odds. The odds of winning depend upon the number of entries received.

Sweepstakes Winner Selection. On or within 48 hours of the sweepstakes close, and unless otherwise outlined in the Specific Giveaway, one (1) Entrant will be selected at random by Sponsor or its representative from among all eligible entries received (the “Selected Entrant”). In the event the Selected Entrant is a Canadian resident, s/he will be provided a skills question s/he must answer correctly in order to receive the prize.

Contest Winner Selection. At the close of the contest, all eligible contest entries will be judged by a panel of qualified judges using the judging criteria outlined in the Specific Giveaway, and the winner with the highest score will be deemed the winner (also “Selected Entrant”). In the event there is more than one winner to be determined, the Specific Giveaway will identify the number of winners and the specific prizes. In the event of a tie, those entries will be rescored.

Giveaway Winner Notification and Announcement. Unless otherwise noted, Selected Entrants will be announced publicly using the social media channel on which the Giveaway was launched, and contacted by way of direct message to be given instructions on how to claim their prizes. Only one attempt to contact the Selected Entrant will be made Selected Entrant will be required to respond (as directed in the direct message) within seven (7) calendar days of attempted notification. The failure to respond timely to the notification may result in forfeiture of the prize and, in such case Sponsor may, but is not obligated to select an alternate Selected Entrant.

Prize. The prize, the number of prizes, and the individual and total retail values of those prizes are listed in the Additional Terms of the Specific Giveaway.

Publicity. By participating in the Giveaway, any Entrant irrevocably grants the Sponsor and their respective successors, assigns and licensees, the right to use such Entrant’s, entry or submission, name, likeness, biographical information in any and all media for any purpose, including without limitation, commercial, advertising and promotional purposes as well as in, on or in connection with the Sweepstakes or other promotions, and hereby release the Sponsor from any liability with respect thereto, unless prohibited by law

Prize Conditions. In cases where the prize in a Specific Giveaway exceeds $600.00, the Selected Entrant may also be required to complete additional paperwork, and may be required to provide Sponsor with her or his social security number and may be issued a tax form. In the event of a dispute about the identity of an Entrant, each entry will be declared made by the name and relevant information submitted at time of entry. Sponsor will not make multiple attempts to contact Selected Entrant.

No substitution, transfer, or cash redemption of prize permitted, provided however that Sponsor reserves the right to substitute a prize with another prize of equal or greater value should the advertised prize become unavailable for any reason.

Prizes are shipped only to the winner via ground shipping to the United States and Canada (excluding Quebec).

Conditions of Participating. By participating, Entrants agree to be fully and unconditionally bound by these terms, the Additional Terms, and the decisions of Sponsor ,and waive any right to claim ambiguity in the Giveaway or to claim ambiguity. Any portion of the Giveaway may be canceled, suspended and/or modified, in whole or in part, if in our opinion any fraud, technical failure or other factor beyond our control impairs the integrity or proper functioning of the Giveaway. Sponsor reserves the right in its sole discretion to disqualify any individual who is found to be tampering with the entry process or the operation of any Giveaway or Sponsor’s website, to be acting in violation of these terms, or to be acting in an unsportsman-like or disruptive manner, or with the intent to disrupt or undermine the legitimate operation of the Giveaway, or to annoy, abuse, threaten or harass any other person, and Sponsor reserves the right to seek damages and other remedies from any such person to the fullest extent permitted by law. Entrants may not enter with multiple identities or use any automated system, bot or other device or artifice to enter or obtain more than the maximum number of qualified entries. Sponsor reserves the right at its sole discretion to terminate any Giveaway and, if terminated, at its discretion, select the winner(s) either by applying the judging criteria, or, if a sweepstakes, in a random drawing from among all eligible, non-suspect entries received prior to action taken.

Limitation of Liability. If for any reason an entry is confirmed to have been erroneously deleted, lost or otherwise destroyed or corrupted, the Entrant’s sole remedy is another entry in the same Giveaway during the Giveaway period listed in the Specific Giveaway. Selected Entrants also agree to release, discharge, indemnify and hold harmless Sponsor and each of its respective officers, directors, employees, representatives and agents (collectively “Releasees”) from and against any claims, damages, disability, attorneys’ fees, and costs of litigation and settlement, as well as any liability due to any injuries, damages or losses to any person (including death) or property of any kind resulting in whole or in part, directly or indirectly, from: (i) use, redemption, acceptance, possession, ownership, or misuse of any prize, (ii) participation in any activity, event, or excursion offered in connection with the prize, (iii) use of any facility, service and/or accommodation related to the prize, or (iv) participation in any Sweepstakes-related activity or participation in any ipsy Giveaways. The Releasees shall not be liable for: (i) late, lost, delayed, misdirected, incomplete unreadable, inaccurate, garbled or unintelligible entries, communications or affidavits, regardless of the method of transmission; (ii) telephone system, telephone or computer hardware, software or other technical malfunctions, lost connections, disconnections, delays or transmission errors; (iii) data corruption, theft, destruction, unauthorized access to or alteration of entry or other materials; (iv) any injuries, losses or damages of any kind caused by the prize or resulting from acceptance, possession or use of a prize, or from participation in the Giveaways; or (v) any printing, typographical, administrative or technological errors in any materials associated with these Giveaways. Without limiting the generality of the foregoing, Releasees are not responsible for computer malfunctions, network connections, email delivery problems, systems failure or incompatibility, typographical, technical or key-stroke errors, or interruptions in your internet service, and for incomplete, illegible, misdirected, misprinted, late, lost, damaged or stolen notifications. In the event Sponsor is prevented from continuing with a Specific Giveaway as contemplated herein by any event beyond its control, including but not limited to fire, flood, earthquake, explosion, labor dispute or strike, act of God or public enemy, or any federal, state or local government law, order, or regulation, or other cause not reasonably within Sponsor’s control (each a “Force Majeure” event or occurrence), then subject to any governmental approval which may be required.

Disputes and Jurisdiction. Disputes regarding these terms will be governed by the internal laws of the State of California. Decisions of Sponsor are binding and final. No claimant in any dispute involving Sponsor shall be entitled to claim or obtain indirect, punitive, incidental or consequential damages. Sponsor’s failure to enforce any provision in these Official Rules shall not constitute a waiver of that provision.


That’s it. Thanks for reading along. If you have other questions, you’re welcome to ask them. Please send an email to us at and we’ll do our best to assist you.