AUG 9, 2016:
If you haven’t yet experimented with Facebook live, think of it like Periscope or a one-sided Facetime call. It’s like your own personal TV channel, where you can broadcast anytime, anywhere.
Though it’s still relatively new, bloggers and vloggers alike are experimenting with innovative ways to use the platform. While we’re sure you can come up with your own new ways of creating buzz on the platform, here are a few suggestions to get your creative juices flowing.
Vlogs & updates
Want to weigh in on the drama that’s been unfolding between Kat Von D and Jeffree Star? Head to Facebook Live and broadcast your thoughts. This is also a perfect venue to host casual life updates and vlogs, to keep your fans posts on upcoming videos.
Real Time Tutorials
Don’t want to spend time editing a video, doing voice over or uploading it to YouTube? Hop on Facebook Live and give a tutorial in real time. This gives an added layer of realness—no editing, no perfecting. Fans get to see you transform with no fancy production behind your video.
[Tweet “5 ways to use Facebook Live that will delight your audience. #ipsyos”]
As mentioned above, Facebook Live allows fans more intimate access. The same can be said for product reviews. Maybe you just picked up a new shade of lipstick or finally scored Kylie’s Lip Kit. The choice is yours.
Fans love Q&As, whether they are asking you questions or you’re featuring another beauty vlogger or makeup artist. Think about hosting an AMA, where fans write questions in real time. The live element will add to the connection between you and your followers.
Peel back the curtain on your next video shoot. Everyone loves an exclusive look behind the scenes, so give them a walk-through of your video set up, your home or your personal studio.
What ideas do you have Facebook Live? Share with us in the comments!
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